Providing Makeup Brush Solutions For Over 20 Years

  • Our Company
  • Our Factory

Since 2001, XINXINLEI has developed high-end cosmetic brushes tailor-fit for a variety of brands.

With an annual output of 36 million makeup brushes, we reach high sales through our cooperation with reputed makeup brands worldwide. Our R&D constantly updates product design to keep up with market trends. Work with us now!


Staffed by over 500 experienced technicians, our factory manufactures synthetic hair and handles for reduced costs. Capable craftsmen and R&D experts specialize in ergonomic customizations. Tests are regularly done with various machines to maintain consistency of brush quality.

Along with clean workshops, we ensure product safety and sustainability based on environmental standards. Learn more about us today!

  • ISO
  • GMPC
  • BSCI
  • SGS

Capacities in Makeup Brush

  • 20

    Years of Experience

  • 20,000㎡

    of Factory Area

  • 36,000,000 pcs

    of Yearly Production Capacity

  • 500+

    Skillful Handicraftsmen

Our Mission

Bring out the Beauty of Women with Our Makeup Brushes

We aim to deliver makeup brushes for creating a perfect look to increase a woman's confidence.

As a leading makeup brush supplier, XINXINLEI dedicates its efforts to preserving traditional handcrafting of useful makeup brushes. We have honed our craft to give you high-performance makeup brushes designed to draw audiences to your brand.

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Upholding User Experience and Modern Sensitivities

Not limited to high-quality makeup brushes, we also strive to provide excellent user experiences with each client.

Devoting 2 million Yuan to research and development, we constantly search for ways to satisfy current market trends, including new and eco-friendly materials, efficient crafting techniques, and innovative products.

Our Professional Team

From our craftsmen to R&D specialists, we invest in creating makeup brushes that appeal to market trends.

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    Perfecting traditional handcrafting, our makeup brush craftsmen learned from years of experience and many exhibitions to craft ergonomic makeup brushes. Attract clients with our uniquely-designed brushes personalized to express your brand quality.

    Makeup Brush Craftsmen

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    With years of industry experience, our R&D team obtained multiple domestic and global patents to find the right materials and design features. Eco-friendly materials increase the lifespan of our brushes while made safe for all clients.

    R&D Team

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    Analyzing market trends, our team of experienced 3D modeling and graphic designers consistently update our makeup brushes to improve user experience. Ask our professionals to personalize brushes for increased brand recognition.

    Design Team

Our History Has Always Focused on Makeup Brushes

In the past 20 years, XINXINLEI has been gained valuable experience and qualifications to deliver quality and marketable makeup brushes.

  • 2001
  • 2005
  • 2008
  • 2009
  • 2012
  • 2017
  • 2019
  • 2001

    In 2001, the company was established in Jianshang Area, Longhua District registered with the name of "Xin Lei". It is a family workshop with only around 30 workers.

  • 2005

    In 2005, the factory moved to Dalang Longhua District, specializing in producing makeup brush set for the domestic market and get involved in the International market.

  • 2008

    In 2008, the company passed ISO9001:2015 quality management system certification.

  • 2009

    In 2009, the factory officially renamed "XINXINLEI" and moved to Zhuncun Guanlan, the factory was running as the company at scale.

  • 2012

    In 2012, our Hunan factory named "Yanling Hengxin Brush Produce Co, Ltd." was formally established for the purpose to expand the production capacity and extend the material supply chain. We have been becoming the core suppliers for the world's top cosmetic brands.

  • 2017

    In 2017, the company passed the certificate of BSCI.

  • 2019

    In 2019, the company has passed the third-party factory audit and become the authorized supplier by Amazon & Disney. We have been qualified with GMPC/ISO22716 as the first vendor for makeup brush products in South China.

Learn More About XINXINLEI

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    Makeup Brush

    Select the ideal makeup brushes from our wide range of product lines at affordable prices.

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    Explore our full custom options and services for your OEM & ODM makeup brush project.

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    Makeup Brush Production

    Find out the recipe for our hand-made makeup brushes and fast delivery time.

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